A specialist sales and business consultancy for the Pro-AV & Technology Industries

Focused on sales strategy, sales introductions, marketing and PR, we build brand visibility and trust, accelerating your business goals and delivering measurable growth.

We are sharp, technical experts in our fields, generating real commercial impact – from authentic storytelling and brand presence to market engagement and revenue-driven strategy.

Services

At Re-Sauce, we help brands rethink and elevate their sales, marketing and PR strategies. Our globally distributed, highly experienced team enables us to deliver both worldwide and local expertise - tailored to your market, your audience and your growth goals.

We also provide high-value, direct sales introductions to leading AV consultants, global and pan-European distributors, system integrators, value-add resellers and retailers.

We support companies that want to:

Build industry visibility and trust
Attract qualified opportunities
Enter new markets with impact
Strengthen brand positioning
Amplify launches and events
Stand out in a competitive landscape

At Re-Sauce, our focus is all around the technology industries, with a high degree of specialism in AV, Digital Signage, Broadcast, Live Events, Consumer Electronics and IT.

Re-Sauce also supplies a range of digital marketing services. From highly complex GDPR-compliant B2B and B2C websites, with multi-lingual and local control, global bid registration and a complete trade portal when required, through to mini sites, SEO campaigns, social media, blogs and more.

Get in Touch

Re-Sauce was founded by three AV Veterans, who between them have owned, built, sold, merged and even floated a number of highly successful global electronics and AV businesses.

Meet The Leadership Team

Gordon Dutch
- The Instigator

Beky Cann
- The Communicator

Here’s what our Industry Colleagues say about us...

Beky Cann is someone I’ve respected for years in the pro AV world. If you’ve ever crossed paths with Beky, you already know she brings a rare blend of passion, creativity, and genuine heart to everything she does - especially in marketing and communications. What’s always stood out to me is how naturally she blends strategy with storytelling. She doesn’t just market products; she builds connections, momentum, and community. Whether she’s leading PR initiatives, driving big campaign ideas, supporting partners, or helping teams fine-tune their message, Beky shows up fully. She listens, she collaborates, and she elevates the work for everyone around her.

Beyond the titles and accomplishments, Beky is one of the industry’s strongest advocates for people. From her work supporting women in AV to her willingness to mentor and uplift others, she consistently uses her platform to empower all. That’s rare, and it matters. On a personal level, Beky is someone I trust, respect, and genuinely enjoy working with. She’s thoughtful, kind, driven, and endlessly creative. Any organization would be fortunate to have her shaping their brand, their storytelling, and their culture. I’m grateful to call her a friend, and I recommend her without hesitation.

Chris Neto

CTS, Head of Emerging Markets, Midwich US | #AVintheAM

A specialist sales and business consultancy for the Pro-AV & Technology Industries

Services

Business Consultancy

Sales & Go to Market

Marketing & PR

At Re-Sauce, our focus is all around the technology industries, with a high degree of specialism in AV, Digital Signage, Broadcast, Live Events, Consumer Electronics and IT.

Re-Sauce was founded by three AV Veterans, who between them have owned, built, sold, merged and even floated a number of highly successful global electronics and AV businesses.

Meet The Leadership Team

Gordon Dutch - The Instigator

Beky Cann - The Communicator

Here’s what our Industry Colleagues say about us...

Newsletter

Gordon Dutch
- The Instigator

Beky Cann
- The Communicator